Torqeedo founder Christoph Ballin and tech entrepreneur Tobias Hoffritz have joined forces to create TYDE, a new clean-tech start-up with a rather special first product.
Developed under strict secrecy in collaboration with BMW, TYDE’s ‘THE ICON’ will utilise existing technologies to create an integrated solution offering sustainable premium mobility.
“The luxury market is an important point of reference for other yachting segments. In addition, complex and elaborate solutions can be applied here first, before electric mobility becomes mainstream with large volumes in the coming years,” commented Ballin. “Currently, there are already a few approaches to marrying luxury and sustainability on the water. THE ICON, however, goes one step further: In addition to climate-friendly propulsion, THE ICON presents a wealth of pioneering innovations that are suitable for establishing sustainable mobility in the high-end segment and that create a new quality of experience.”
