The Rolls-Royce Cullinan gets unleashed in the Middle East.


These images may seem a little shocking. Awesome, but shocking. Seeing an AED 2,200,000 super-luxury SUV kicking sand like a tricked-out Wrangler is a sight to behold, however, a Rolls-Royce in the desert is nothing new; the Spirit of Ecstasy has been cresting dunes for decades.

Sheikh Zayed

Rolls-Royce built a number of cars for Sheikh Zayed, the founding father and the principal driving force behind the formation of the United Arab Emirates. Sheikh Zayed used his 1966 Phantom extensively and fitted it with tall, Firestone sand tyres. The big saloon could be hustled down to Liwa from Abu Dhabi without braking a sweat, over some less than regal tracks.

The Cullinan

Today’s Cullinan comes with 22inch alloy wheels fitted with low-profile 255/45 tyres – not exactly your classic balloon-style desert rubber, which goes to show you just how accomplished the big Rolls is off-road. A full-time all-wheel-drive system mated to a satellite-aided ZF eight-speed automatic transmission puts the V12’s torque to the sand effortlessly and with the ‘Off Road’ button pressed, the air suspension raises to its highest setting, and all the Cullinan’s electronics work in harmony to take on the steepest of dunes and the softest of sand.

Off the beaten track: Handle any adventure with absolute authority in the most capable Rolls-Royce ever created.

The Off-Road Button unleashes Cullinan’s full off-road capability. All-wheel drive actively engages, providing uninterrupted torque to all four wheels for precise, reliable performance

Seeing an AED 2,200,000 super-luxury SUV kicking sand like a tricked-out Wrangler.

Effortless Everywhere

Enjoying the Cullinan’s ‘magic carpet ride’ off the beaten track opens the big SUV up to a whole new world of adventure. Weekends will never be the same knowing that the family can be whisked silently into the desert in total comfort to enjoy picnics and even an overnight camp. Despite it being the world’s most luxurious SUV, the Cullinan is totally at ease attacking sand dunes, in fact, it’s made for it.